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Lansons appoints industry leader Brigitte Trafford

10 Jul 2024
Read: 5 min
Brigitte Trafford

London & New York - Lansons is pleased to announce the appointment of Brigitte Trafford as Senior Advisor. Brigitte has been instrumental in shaping corporate affairs strategies at global institutions and brings a wealth of experience from her distinguished career, most recently serving as Chief Corporate Affairs and Marketing Officer for the London Stock Exchange Group (LSEG).

At Lansons, Brigitte will enrich the firm’s capabilities at board-level, bringing strategic insights and a global perspective to tackling complex corporate challenges.

During her tenure at LSEG, Brigitte played a pivotal role in steering the FTSE15 organisation through significant milestones. This included the successful $27bn acquisition of Refinitiv, a global reset of the corporate affairs and marketing function, creating coherence in the brand strategy and leading its first-ever global brand campaign.

Prior to LSEG, Brigitte held leadership positions at Virgin Media, ICAP, Lloyds Banking Group, ITV plc, and Dow Jones & Company.

Outside of her corporate roles, Brigitte is a member of the Royal Shakespeare Company's development council, is a Non-Executive Director at Enterprise Alumni, serves on the Advisory Board of NewsGuard Technologies, and is this year’s chair of The Seminar, a US-based distinguished forum for the world’s most senior corporate affairs executives.

“I’m delighted to be joining Lansons. As a client I’ve seen and benefitted first-hand from the quality of their strategic thinking, execution capabilities and genuine teamwork. The opportunity of working with Gordon and the rest of the team again was too good to pass up. I look forward to helping them achieve their ambitious growth plans.”

Brigitte Trafford
Brigitte Trafford

“Brigitte brings to our team an understanding of the challenges facing those at the very top of the in-house corporate affairs and marketing profession. Having had the privilege to work alongside her on the reset of the LSEG function, I am looking forward to working with her and continuing to learn from her expertise.”

Gordon Tempest-Hay
Gordon Tempest-Hay

Senior Advisors at Lansons:

Each of our advisors is a leader in their respective field; covering financial services, marketing, global counsel, sport and equality in business. As a group, they enhance our ability to provide our clients with deep expertise and insight. They include: 

  • Sarah Bates; veteran investor, Chair of John Lewis Partnership Pensions Trust and Universities Superannuation Scheme Investment Management, Senior Independent Director of Alliance Trust and Co-founder of the Diversity Project.
  • Philip Collins; prominent journalist, CEO of The Draft, and Chief Speech Writer for the former Prime Minister, Tony Blair.
  • Shereen Daniels; Managing Director of HR rewired, and bestselling author of ‘The Anti-Racist Organization: Dismantling Systemic Racism in the Workplace’.
  • Annamarie Phelps; British Olympian, Deputy Chair of the British Olympic Association and former Chair of British Rowing.
  • Tony Prestedge; experienced banker, transformation leader and former Deputy Chief Executive of Santander and Nationwide.
  • David Wheldon OBE; highly regarded global marketer, President Emeritus of the World Federation of Advertisers, and former CMO of The Royal Bank of Scotland.
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