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Born from the conviction that the communications landscape has fundamentally shifted, our campaigning team is built from the ground up to meet the new pressures facing corporate affairs, brand leaders, and marketing teams alike.

A changed world demands a new level of fluency: one that dispenses with artificial and outmoded agency orthodoxies and matches client need. At Lansons, we bring together strategic clarity, cultural relevance and agile delivery – powered by experience, insight and AI – to build campaigns that shape culture, move opinion, shift behaviour and reframe conversations.

Our campaigning specialisms include:

Corporate Reputation campaigns

Our approach to corporate reputation seamlessly integrates the priorities of financial, public affairs, and broader corporate stakeholders. We deliver campaign solutions that align analytical rigour with bold storytelling to build trust and support long-term business and reputational goals.

Brand and B2C campaigns

We unite dedicated creative excellence with a deep focus on culture and trends, all underpinned by strategic rigour. This fusion delivers bold, culturally relevant campaigns that cut through noise, resonate with audiences, and drive brand momentum.

Public Affairs

Our campaigns influence policy, shape debate, and build lasting stakeholder relationships. Sharp political insight meets creative communications to ensure the messages land with impact across Westminster, Whitehall, and beyond. From navigating complex regulatory landscapes to mobilising grassroots support, we help clients engage the right audiences, at the right time, with the right narrative, driving influence, protecting licence to operate, and advancing business-critical objectives.

Purpose and Sustainability

We help clients articulate their societal and community contribution, communicate progress on ESG goals, and navigate scrutiny with confidence. Our integrated approach ensures sustainability is not a bolt-on, but a core driver of trust, differentiation, and meaningful change.

Behaviour change

We create behaviour change campaigns that inspire action and drive lasting impact. Drawing on expert inhouse practitioners and world class scientific expertise from our sister agency - Affective Advisory - we leverage academic insights to design evidenced based behaviour change campaigns that influence attitudes and shift behaviours.