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David 697 lowres
Director, Strategy

David Rowson

As Strategy Director, David brings more than 15 year's experience in research and strategy, helping clients navigate complex reputation, policy and communication challenges.

David works with senior leaders to inform decision-making, shape engagement strategies and build reputational resilience. His approach combines rigorous insight with clear strategic thinking, whether supporting corporate positioning, stakeholder engagement, issues preparedness or campaign development.

Before joining Lansons, David was a director at leading research and advisory firm Yonder (formerly Populus), where he led high-profile projects for national and international organisations. At Lansons, he leads strategy projects across sectors, advising on multi-stakeholder engagement, public positioning and campaign planning.

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