With nearly two decades of experience in media relations, content strategy and thought leadership, he helps clients communicate with clarity across channels and international markets. Prior to joining Lansons, James spent more than a decade at the American Institute of CPAs, where he led communications programs covering financial planning, tax advisory and diversity and inclusion. He also directed the accounting profession’s award-winning financial literacy initiative. Today, James combines this breadth of experience with leadership roles as a member of the Lansons New York management team and Head of New York operations, to support both established names and challenger brands in building trust and global positioning.